The Theory of Making Correct Decisions

The theory of making correct decisions is, in a way, the problem of the nature itself. The very word “game” has many meanings. It can denote any occupation in the free time, as well as any social activity of the individual. It can also mean a game of chess or checkers – or refer to [...]

Work Those Taste Buds With a Little Orange Advertising – How Color Theory Can Make Your Marketing More Effective

If you’re planning a marketing or advertising campaign, color is sure to play a key role in the success of your venture. After all, it’s pretty much the first thing your consumers will notice*, making color your best – and sometimes only – chance to get a message across. Use of color in most [...]

T.a.p. Theory

My mentor shared with me one day about a concept called T.A.P. I personally had never heard of it, and maybe someone out there has heard of it, maybe even use it, but I want to share what T.A.P is and how you can use it in the online world (internet). T.A.P. is of course [...]

Management Theory and Building a Network Marketing Business

Building a Network Marketing Business is not so much about managing people as it is about leading others. You can manage from a very selfish vantage point but to maintain longer term leadership demands the ability to be others oriented. It means you do what is best for the people. It has been noted [...]

What Leaders Need to Know about Theory Based Communication

Leadership, sales, marketing, training, mentoring -they all demand communication skills. Understand a few communication theories and you can greatly improve these skills. While I would like to give you simple pat answers, life is not always simple. Some of the most abundant oil wells require deep drilling. I say that so that you will [...]

A New Theory of Socioeconomics

A New Theory of Socio-economics by Robert DePaolo While the current economic crisis is daunting it is not surprising.  Whether you are the sole proprietor of a hardward store or the president of General Motors you will know that recessions happen every seven or eight years.  They happen in all societies. They happen regardless of which political party is in office.  [...]