Cheating On Social Bookmarking!

You have probably heard a lot about social bookmarking lately. Social bookmarking is an online tool that allows anyone to easily bookmark their favorite sites into an online archive. As a matter of fact, you can spend all your time crawling the web today just to find out what Social Bookmarking is all about. Well, [...]

The First Social Commerce Network

Social networking sites such as YouTube™, FaceBook™, and MySpace™ have not only been a boon to makers of funny videos – they have become a tool for savvy online marketers to sell their wares. Everything from music to used cars is sold via online videos. However, many companies are finding a problem with these sites [...]

Social Networking – Do You Practice Netiquette?

Over the years, the beauty of the Internet has opened many different doors pertaining to socializing, networking, and the overall art of communication. Today, computer users of all ages are exploring the possibilities associated with chat rooms, discussion boards, forums, and online personals. Sending emails, instant messaging family and friends, and relaying text messages across [...]

“The Social Killer”

Scared to go out to a meeting to speak to a client? Need to deliver a speech but feel like fainting at the thought of going in front of the class to present? Scared to attend a social gathering for no apparent reason? You might be suffering from social anxiety disorder. Social anxiety disorder, also [...]

[ENG] Olive Green Marketing’s Cornware

Biodegradable Plastic Dining Ware by Olive Green Marketing Singapore. Made by corn and yam starch.

Green Marketing Presentation – Part 1.5

This continues the presentation by Dan Dunlop, Jennings President and CEO, on the topic of green marketing and the healthy hospital movement. For blog posts on the healthy hospital movement, visit thehealthcaremarketer.wordpress.com or http For more information on Jennings, go to www.jenningsco.com.

A New Era in Green Marketing

Recent years, intensive focus on climate change has lead to mounting pressure towards corporate environmental responsibility which in turn has resulted in many companies attempting to communicate various environmental claims in promotional activities. Green marketing´s difficult past which included wide-ranging false environmental claims and green-washing during the 1990´s seems to have completely revolutionised the current [...]

GREEN MARKETING – OPPORTUNITIES & CHALLENGES

GREEN MARKETING – OPPORTUNITIES & CHALLENGES   BY Miss. P. PIRAKATHEESWARI, Lecturer in Commerce, Sri Sarada College for Women (Autonomous), Salem – 16. “Progress is possible, No one can stop it, but obstacle is there, we have to face it.”   – Amartya Sen Introduction Yes, green marketing is a golden goose. As per Mr. [...]

Green Marketing Vs. Green Washing: Penny Burgess (Part 1)

Penny Burgess, MD of Ketchum Shanghai, sits down to discuss the fine line of communicating CSR programs in China.

3 Keys to Successful Green Marketing

Green Marketing Can Win More Customers If You Do It Right Show potential customers that you follow green business practices and you could reap more green on your bottom line. Green marketing isn’t just a catchphrase; it’s a marketing strategy that can help you get more customers and make more money. But only if you [...]

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